CenturyLink; Getting the Job Done
CenturyLink is consistently providing above-average services to both residential and business customers. They've got a few awards to prove it too!
CenturyLink, based out of Monroe, LA, has been consistently working hard to help both residential and business customers stay connected. The argument could be made that all internet service providers (ISPs) do this. That is, after all, their main job. Because an ISP who doesn’t keep their customers connected will not be around for long. Despite this, there are still the okay, the good, and the exceptional ISPs. The difference between the ISPs who are exceptional, and those who aren’t, is not defined by awards. Sure, awards are nice. And it’s easy to point to them and say “we won that because we did X really well.” In fact, CenturyLink earned Frost & Sullivan’s Growth Excellence Award for 2018. And earned their Top Hybrid Service Provider in the Asia-Pacific region for the fourth year in a row. And that’s just naming the awards won for this year. But it’s not about the awards. The mark of a good ISP is when they can deliver this service without anyone noticing. In the ISP industry, as with many others, customers are quick to point out when things go wrong. Even if it’s a minor detail, there is always that “one” customer who will make a fuss about it. This is where the bulk of customer complaints/reviews come from. While these are helpful in deducing quality, they’re to be taken with a grain of salt. Reviews are usually written by someone who’s upset and wants to vent about it. As the old saying goes “You only notice it when it goes wrong.”
When It’s ObviousThink of a college football game. There’s the team you’re rooting for, most likely your alma mater. If not your alma mater, then you’re most likely rooting for the team that’s playing against your most hated rivals. Anyway, there are the offensive players, charging up and down the field as they work to score points. And then there are the defensive players. These guys are tasked with keeping the other team from scoring points as well. They battle each other on the field, scoring, intercepting, kicking, and this is where the main action is. Throughout all of this, what’s the one thing in the background you can count on? The marching band. Each team brings their band with them to play the school fight song, covers of current pop hits, and other tunes to get the crowd involved. These bands work hard to do this every week. And these efforts usually go unnoticed. That is until someone makes a mistake. https://www.youtube.com/watch?v=YFB7y5j8UWc
When It’s NotCenturyLink is the band that’s not making mistakes. https://www.youtube.com/watch?v=ed_oZOiUwBM Go Warhawks! On a side note; I would have highlighted Texas A&M’s Fightin’ Texas Aggie Band. Not because it’s my alma mater, but because many of my in-laws went there. To keep peace in the family, I root for them when it’s appropriate. In this instance, however, priorities are different.
Back to CenturyLink…CenturyLink, just like the Warhawk Band, consistently helping the team out on the field. And during halftime, they get to show off their stuff. But the “marching band” metaphor can only go so far. CenturyLink is not only working and earning awards for it, but they’re also helping their local communities. Back in June, they held a campaign benefiting Fight Hunger. By the end of the campaign, they’d raised over $2.4 Million for Fight Hunger. Beyond that, they helped during Hurricane Florence. CenturyLink offered free Emergency Call Forward to its North Carolina customers during the event. This service allows customers to forward calls to their wireless number to an alternate number. It’s a “just-in-case” plan for when residents need to evacuate or can’t get service to let their families know what’s happening. They may never use it, but it’s nice to have it for peace of mind. And CenturyLink provided this service for free.
By the Numbers
With a presence in 39 states and 7,339 zip codes, CenturyLink is one of the top ten largest ISPs in the nation. They’re working to expand that presence, hence, the recent merger with Level 3. CenturyLink is also expanding overseas. They have a presence in other countries and are looking to reach out into more. But let’s focus on just the United States for now. CenturyLink provides internet, cable, and voice services through three technologies. What they’re best known for is their DSL service, which is consistently ranked as one of the best in the nation. When it comes to fiber, CenturyLink has fiber connections in fifteen states, offering Gigabit Download speeds. Lastly, CenturyLink also offers fixed wireless. This service is available to both rural and urban customers. It’s a good option for those who don’t want a DSL connection, fiber is unavailable, and don’t want to go with satellite. Check out the best internet deals to find out CenturyLink’s availability in your area. The common complaint with ISPs is their speeds “as fast as” marketing. This means that the speed they’re advertising is not always the speed you get. When it comes to CenturyLink, they’re ranked in the top 60 ISPs when it comes to speed during peak hours. Peak hours are generally between 5 pm and 10 pm. This is when Netflix notices higher than average downloads through their service. They monitor each provider to see how fast they’re downloading during these times and post the results online. For CenturyLink, from August 2017 to August 2018, they averaged 3.31 Mbps for both their fiber and DSL services. This is a good score.
BusinessesOn top of earning awards from Frost & Sullivan, CenturyLink was also named the top ethernet carrier in the US for 2017 by Vertical Systems Group. It was the first year that a network provider other than AT&T won the award. Thanks to a merger with Level 3, CenturyLink was able to vault from fifth in 2016 to first in 2017. By working with Level 3’s established connections and adding their own grit to the equation, CenturyLink came first over all. To earn this award, Century Link offers a wide range of business solutions to customers. Services like Networking, Hybrid IT & Cloud, UCaaS, Managed & IT Services, as well as security. For those small to medium-sized businesses, CenturyLink is a smart option. With an established ISP like CenturyLink providing a wide range of services, newer companies are in good hands as they work to grow.
Connect with CenturyLinkEven if you’re not a marching band fanatic, the fact remains- CenturyLink is working hard to help both residential and business customers.
It is impressive, however, how drum corps’ work to choreograph and orchestrate these halftime shows. To do so takes a lot of time and effort to perfect the routine. Marching bands showcase this skill with yearly competitions, giving them an opportunity to shine. It’s too bad they don’t get as much attention as football does. CenturyLink, while not a marching band, is working hard to make multiple pieces move and work together with little or no issues involved. It’s not easy, nor should it be. And to earn awards means that someone’s watching. So if you’re in the market for a new ISP, be it for your home or your business, check out CenturyLink. It’ll be worth your time.